Dietmar Schantin

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In the digital transformation quest, don’t neglect people

Personnel management at the highest level is the foundation for all future strategies. And, it is obvious that you cannot deal with these tasks casually and with the methods of the 1980s.

By Dietmar Schantin Sep. 9, 2023

In the digital transformation quest, don’t neglect people

Newsrooms in the digital age: Are traditional news sections obsolete?

It is true that people still prefer certain topics. They may start with sports or lifestyle news and forego hard news until last. Or they might navigate topics in another way.

By Dietmar Schantin Sep. 16, 2023

Newsrooms in the digital age: Are traditional news sections obsolete?

Digital Digest: It’s time to remove the print corset

Digital storytelling can only thrive if the print corset is removed. The content and its impact must be the focus for the (paying) readership.

By Dietmar Schantin Sep. 23, 2023

Digital Digest: It’s time to remove the print corset

More technology expertise needed on news media management boards

So, stop thinking of technology as a support operation and include it at the heart of your strategic planning.

By Dietmar Schantin Sep. 30, 2023

Digital Digest: More technology expertise needed on news media management boards

With so much riding on technology, it is surprising at how few media company boards include expertise in the tech areas.

By Dietmar Schantin Oct. 7, 2023

Digital Digest: More technology expertise needed on news media management boards

Getting the right people in the right seats: Four skill areas to consider

people who may not be equipped with the leadership qualities needed to manage people in difficult times during change.

By Dietmar Schantin Oct. 14, 2023

Getting the right people in the right seats: Four skill areas to consider

Digital Digest: Content is king, but data yields power behind the throne

Journalists and editors today not only need to know better how to create compelling content, but also how to best distribute and promote it in the various digital channels.

By Dietmar Schantin Oct. 21, 2023

Digital Digest: Content is king, but data yields power behind the throne

7 concrete applications of ChatGPT in the newsroom you can start using tomorrow

ChatGPT is a conversational tool, so refine the prompts as you go

By Dietmar Schantin Oct. 28, 2023

7 concrete applications of ChatGPT in the newsroom you can start using tomorrow

In modern digital news operations, editors need to drive the success

The result? A backward-looking, ping-pong game of blame and jurisdictional wrangling.

By Dietmar Schantin Nov. 4, 2023

In modern digital news operations, editors need to drive the success

Content strategy sweet spot needs to hit 4 key pillars

These are the typical “click-bait” stories. You have to be careful with these, as stories that do not fit the mission (and can be found elsewhere) can dilute your value proposition.

By Dietmar Schantin Nov. 18, 2023

Content strategy sweet spot needs to hit 4 key pillars

The trust factor: Why it’s the cornerstone of digital news success

Greenwashing and hypocrisy won’t be well-received by audiences who are attentive to these issues.

By Dietmar Schantin Nov. 25, 2023

The trust factor: Why it’s the cornerstone of digital news success

Media companies must move to digital business model to override the current crisis

The story is the same in Africa, Europe, South America, Asia and Australia — advertising-dependent businesses everywhere are feeling the heat.

By Dietmar Schantin Dec. 2, 2023

Media companies must move to digital business model to override the current crisis

Content strategy sweet spot needs to hit 4 key pillars.

These are the typical “click-bait” stories. You have to be careful with these, as stories that do not fit the mission (and can be found elsewhere) can dilute your value proposition.

By Dietmar Schantin Jan. 13, 2024

5 skills media companies should help employees hone

Reverence for certain skills often means that the idea of balance goes out the window.

By Dietmar Schantin Feb. 3, 2024

5 skills media companies should help employees hone

Small market media must identify specific needs for digital transformation success

Small market media face their own particular challenges and while they can learn from big companies, their issues are often secondary when global media gathers for meetings.

By Dietmar Schantin Feb. 24, 2024