In Bulawayo, Vimbiso Cheta stands at the forefront of a transformative movement, harnessing the edutaining power of sports to tackle pressing social issues.
Recognising that sport is more than just a game, Cheta believes it can serve as a powerful vehicle for education and advocacy, addressing challenges such as gender-based violence (GBV), substance abuse, and health-related issues.
By merging entertainment with education, Cheta is not only fostering a culture of physical fitness but also igniting critical conversations about social change.
Through dynamic programmes that engage the community, Cheta is inspiring a new generation to embrace sports as a tool for empowerment and resilience, paving the way for a healthier, more informed Bulawayo.
In today's world, where societal challenges such as GBV, substance abuse, health crises, and climate change pose significant threats to our communities, the role of sports has evolved beyond mere entertainment.
Advocates like Cheta are at the forefront of harnessing the transformative power of sports to address these pressing issues in Bulawayo.
Cheta believes that "sports has the unique ability to unite us, allowing us to engage in meaningful conversations about the challenges we face together.
At the heart of Cheta's initiatives is the understanding that sports create a shared experience that fosters camaraderie and teamwork.
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“When people come together to play sports, they set aside their differences and focus on what they have in common,” she explains.
“This environment encourages dialogue, enabling us to discuss important topics like GBV, health awareness, and substance abuse prevention.”
Cheta's work in Bulawayo includes organising community sports events that not only promote physical fitness but also serve as platforms for education and awareness.
“I believe in the edutaining effect of sports,” she states. “Through fun and engaging activities, we can teach valuable life skills and inform our community about critical social issues.”
For example, during recent sports events such as the one that was focused on raising awareness on issues that relate to breast cancer awareness, Cheta included workshops on healthy living, emphasising the importance of mental health and substance abuse prevention.
Moreover, Cheta recognises that sports initiatives can drive awareness around climate change and sustainability. “We are all aware of the impact of climate change on our environment, and through themed sports events, we can encourage our community to take action,” she notes.
By integrating environmental education into sports programmes, Cheta promotes eco-friendly practices and advocates for a cleaner, healthier community.
Ultimately, the potential of sports to foster community development lies in its ability to unite individuals under a common goal.
“When we speak the same language of teamwork, resilience, and sportsmanship, we break down barriers that divide us,” Cheta added.
As she continues to advocate for sports development, Cheta envisions a future where these initiatives lead to healthier, more inclusive communities that thrive on collaboration and understanding.
In embracing sports as a catalyst for transformation, Cheta not only enhances the well-being of individuals but also paves the way for a brighter, more equitable future for all.
“Together, through sports, we can tackle the challenges we face and work toward a better tomorrow,” she says.
As the community rallies around her vision, it is clear that the power of sports can indeed create lasting change in Bulawayo and beyond.
Cheta’s mission aligns closely with the United Nations Sustainable Development Goals, emphasizing the role of sports in driving significant global change.
“It is also to support the UN sustainable goals which entail using sport as a tool for great change in the world,” she said.
By leveraging sports, Cheta aims to address pressing societal issues while promoting community cohesion.
At the core of her initiatives is the belief that sports development defined as the promotion and practice of sports can instill a positive mindset among community members.
“I used to hate sports with all my heart,” Cheta recalls with a laugh, reflecting on her past. "But when I started doing sports science, my mindset changed.”
This personal transformation fuels her passion for helping others understand the value of sports, especially for those who, like her younger self, may not have had a proper orientation about athletic activities.
In a world where children's rights and safety are of utmost importance, Cheta stands out as a committed advocate for child protection.
As an influential figure in sports development in Bulawayo, she not only focuses on promoting athletics but also emphasises the critical need for safeguarding children within her community.
Cheta has taken significant steps to uphold child protection policies, ensuring that the rights and safety of children are prioritised in all her initiatives.
“We are dedicated to upholding the child protection policy and ensuring that the rights and safety of children are paramount in everything we do,” Cheta said.
This unwavering commitment is reflected in her approach to sports and community engagement.
Central to Cheta’s advocacy is her effort to familiarise herself and her team with local child protection laws, policies, and procedures.
By understanding these frameworks, she ensures that her programs align with legal standards, fostering an informed environment for everyone involved.
“Knowledge of local laws is essential in fostering an environment where children's rights are respected and upheld,” Cheta emphasises.
Establishing clear boundaries and guidelines for interacting with children is another vital aspect of Cheta's work.
By creating a safe and nurturing atmosphere, she ensures that children feel secure while participating in sports and community activities.
“Clear guidelines help prevent misunderstandings and protect both children and adults,” she notes, while also highlighting the importance of a well-defined structure in her programmes.
Cheta is also passionate about promoting children's participation and empowerment. By encouraging young athletes to express their views and involve them in decisions that affect their sports experience, she enhances their sense of agency.
“When children are empowered, they become advocates for their own rights,” Cheta explains, underscoring the transformative power of involvement in sports.
Moreover, Cheta is committed to ensuring children's privacy and dignity within her initiatives. She respects confidentiality and prioritizes the personal space of children, allowing them to feel valued and respected.
“Every child’s privacy is essential for their dignity and sense of self-worth,” she states, reflecting her deep understanding of the importance of nurturing children's emotional well-being.
As Cheta continues her efforts to promote sports as a tool for social change in Bulawayo, her dedication to child protection serves as a powerful reminder of the responsibility that comes with empowering young people.
Through her initiatives, she is not only fostering a love for sports but also creating a safer, more inclusive community where children can thrive.
With a firm commitment to upholding child protection policies, Cheta is paving the way for a brighter future for all children in her community.
However, Cheta faces several challenges in her mission.
One of the most pressing issues is the lack of adequate resources and financial support to implement her programs effectively.
“Without sufficient funding, it’s challenging to sustain our initiatives and reach as many children as possible,” she said.
This financial constraint limits her ability to provide the necessary training and facilities that young athletes require.
Additionally, marketing and promotion pose significant hurdles.
Cheta recognises the importance of securing sponsorships to enhance the visibility of her initiatives and attract potential partners.
“We need to raise awareness about our programmes and the benefits of sports development to secure the support we need,” she explains.
The difficulty in marketing her vision often hampers the growth and sustainability of her projects.
As Cheta continues her efforts to promote sports as a tool for social change in Bulawayo, her dedication to child protection serves as a powerful reminder of the responsibility that comes with empowering young people.
Through her initiatives, she is not only fostering a love for sports but also creating a safer, more inclusive community where children can thrive.
nRaymond Millagre Langa is a musician, poet, orator, independent researcher and founder of Indebo edutainment Trust. You can follow on Facebook @Millagre Ray Langa, on X you can follow on #Millagre Langa, email — millagrepapito@gmail.com or indebotrust@gmail.com.
