Here branding becomes the reason to halt or continue in the consumption/satisfaction journey.

Sometimes we derail and point our attacking weapons to those who stood by us all the way to success and fame.

Just to look on it from a geo-political space, brands have been fought and conflicted by some matters uncontrollable, but necessary such as wars and chaotic elections. 

As now proven by various challenges faced, in doing business, there is need for continuous operational scanning so as to improve for better

 What one should accept in this journey is that knowledge is shared for transformational entrepreneurship.

 An entrepreneur should have a targeted group of customers where maximum attention and effort are exerted resulting in enhanced satisfaction being guaranteed.

Being branded as a spiritual healer can improve the equity of our tourism businesses.

At every stage  of doing business and product/service development, there is a new market that is waiting for your equal investment.

As aforementioned, there is always a need to strike a balance between market demand and supply by our entrepreneurs.

Even with these technologies people at any level of the organisational hierarchy remain vital as assets for business longevity.

Organisational culture does not only define the way things are done in a business but guide on where to start, go and end.

At this stage of configuration the business will be able to appoint professionals to manage the business for real gains.

The model locates a complex relationship among the internal teams (employees), the marketing effort (brand visionaries), and the customers (brand believers).