Zimbabwean rapper Rhyme Assassin is currently in Brooklyn, New York, shooting a music video for his latest single, "Run Em Up (Told Ya)."
The track, featuring legendary hip-hop duo M.O.P. and Ruste Juxx, is the second single from his upcoming debut album, "Dedicated to Self."
M.O.P., renowned for their aggressive style and hard-hitting beats, gained prominence in the underground scene before achieving mainstream success with their 2000 hit "Ante Up."
The Brooklyn-based duo has collaborated extensively with DJ Premier and is affiliated with the Gang Starr Foundation. Lil' Fame, one half of M.O.P., is also a producer under the name Fizzy Womack.
Excited about the collaboration, Rhyme Assassin shared his enthusiasm: "We are currently shooting in Brooklyn, the home of both M.O.P and Ruste Juxx. I am thrilled to be here for this project and grateful for the opportunity to work with these legends."
He plans to release the music video approximately a month after filming.
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"Run Em Up" has already garnered significant attention on charts and streaming platforms, and Rhyme Assassin anticipates the video will further elevate his profile.
The rapper's previous single, "Rhyme Apostles," featuring Crooked I, Canibus, AFRO, and Keith Murray, showcased his talent and established him as a rising force in the hip-hop world.
Brooklyn, often overshadowed by the Bronx, has played a crucial role in shaping hip-hop culture. The borough's rich history and unique energy have produced iconic artists like Notorious B.I.G., Jay-Z, Lil' Kim, and Foxy Brown. Rhyme Assassin's collaboration with Brooklyn legends M.O.P. solidifies his connection to this historic hip-hop mecca.