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NewsDay

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Empowering the next-gen: Financial literacy for children

Opinion & Analysis
Shalom Govero

Did you know that financial habits are often formed by the age of seven? A study by the University of Cambridge highlights this startling fact and emphasizes the urgent need for financial education to begin in early childhood. Children are often more curious about money than many parents realize. Some experts believe that as soon as kids start to learn to count and grasp basic math, they can also begin to understand key financial concepts.

The role of educators in promoting financial literacy

In a recent discussion with primary school teachers in Ruwa, a revealing pattern emerged: most of them didn’t encounter financial concepts until their teenage years, usually through the lens of consumerism. This limited framework influenced their money conversations and how they conveyed financial literacy to their students. Educators are more than just instructors; they are the architects of the future. By integrating financial literacy into school curricula, they lay the groundwork for intelligent money management skills that students will carry into adulthood. While teaching the fundamentals of mathematics, educators can effortlessly incorporate lessons on saving, budgeting, and investing, equipping students with the knowledge to make informed financial decisions later in life.

Parental involvement for financial prudence

Beyond the classroom, children pick up money management habits and attitudes from their surroundings, making it crucial for parents to instill good financial practices from a young age. The saying "charity begins at home" rings especially true when it comes to financial education. When parents and educators work together, the lessons on fiscal responsibility resonate more profoundly with children. As someone who grew up with a mother who was a financial educator, I can attest to the significance of instilling robust money values early on. My mother stressed the importance of being careful with spending and encouraged me to account for every dollar. These teachings have reinforced my commitment to living within my means while also saving for the future.

Thus, it is vital for parents and educators to collaborate to provide consistent and practical financial education. Together, they can empower children to make smart financial choices and secure a brighter future for themselves. Money plays a pivotal role in decision-making throughout our lives; when equipped with the ability to make sound financial choices, children can enjoy a higher quality of life.

Moreover, the digital landscape is bursting with interactive portals, apps, and games designed to transform the complex world of finance into a fun learning playground for children of all ages. This form of “edutainment” available on digital platforms helps kids understand the value of money while enjoying themselves.

Financial Education Programming

Workshops and financial education programs further demystify the financial world, offering immersive experiences where children and parents can get hands-on with the nuts and bolts of money management. These initiatives provide practical knowledge and tools that enable informed financial decisions while fostering healthy financial habits. Families can take advantage of these workshops to instill a sense of financial responsibility in their children from a young age—empowering them to navigate the complexities of today’s economy with confidence.

One shining example is the Old Mutual ‘On The Money Program,’ which has enlightened 1,500 children across the nation just last year. This program, facilitated on digital platforms, creatively incorporates financial lessons into songs, quizzes, and interactive activities, making learning fun and engaging. The program has four key objectives, allowing children to:

  • Explain the benefits of saving money.
  • Create a simple budget for the money they receive.
  • Set achievable financial goals.
  • Start earning through simple business ideas based on their interests or skills.

To make learning practical, Old Mutual, in collaboration with their nationwide network of CABS Bank, has also provided children with piggy banks—an ideal tool for immediately applying the saving habit.

Equipping children with financial literacy can help them develop a positive attitude toward money and financial planning. By fostering a healthy relationship with money from an early age, children are more likely to adopt good money habits, such as saving for the future and avoiding unnecessary debt. These skills will serve them well throughout their lives, enabling them to tackle financial challenges and seize opportunities with confidence and resilience.

In ConclusionAs a nation, despite having a high overall literacy rate, we still struggle to translate that into financial literacy, with a financial literacy rate of only 44% (Finscope Survey, 2022). Fortunately, in recent years, the Old Mutual team has facilitated various radio and TV programs, as well as school presentations that reach audiences across the country. Through these initiatives, we are nurturing a culture of balanced financial conversations. Initiating money discussions on public platforms encourages families to openly discuss their approaches to financial decision-making.

Financial literacy goes beyond simply understanding dollars and cents; it’s about making informed choices that can shape a child’s future. Let’s commit to creating an environment where financial acumen is a fundamental part of education.

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