Personnel management at the highest level is the foundation for all future strategies. And, it is obvious that you cannot deal with these tasks casually and with the methods of the 1980s.
Opinion & Analysis
By Dietmar Schantin
Sep. 9, 2023
It is true that people still prefer certain topics. They may start with sports or lifestyle news and forego hard news until last. Or they might navigate topics in another way.
Opinion & Analysis
By Dietmar Schantin
Sep. 16, 2023
Digital storytelling can only thrive if the print corset is removed. The content and its impact must be the focus for the (paying) readership.
Opinion & Analysis
By Dietmar Schantin
Sep. 23, 2023
So, stop thinking of technology as a support operation and include it at the heart of your strategic planning.
Opinion & Analysis
By Dietmar Schantin
Sep. 30, 2023
With so much riding on technology, it is surprising at how few media company boards include expertise in the tech areas.
Opinion & Analysis
By Dietmar Schantin
Oct. 7, 2023
people who may not be equipped with the leadership qualities needed to manage people in difficult times during change.
Opinion & Analysis
By Dietmar Schantin
Oct. 14, 2023
Journalists and editors today not only need to know better how to create compelling content, but also how to best distribute and promote it in the various digital channels.
Opinion & Analysis
By Dietmar Schantin
Oct. 21, 2023
ChatGPT is a conversational tool, so refine the prompts as you go
Opinion & Analysis
By Dietmar Schantin
Oct. 28, 2023
The result? A backward-looking, ping-pong game of blame and jurisdictional wrangling.
Opinion & Analysis
By Dietmar Schantin
Nov. 4, 2023
These are the typical “click-bait” stories. You have to be careful with these, as stories that do not fit the mission (and can be found elsewhere) can dilute your value proposition.
Opinion & Analysis
By Dietmar Schantin
Nov. 18, 2023
Greenwashing and hypocrisy won’t be well-received by audiences who are attentive to these issues.
Opinion & Analysis
By Dietmar Schantin
Nov. 25, 2023
The story is the same in Africa, Europe, South America, Asia and Australia — advertising-dependent businesses everywhere are feeling the heat.
Opinion & Analysis
By Dietmar Schantin
Dec. 2, 2023
These are the typical “click-bait” stories. You have to be careful with these, as stories that do not fit the mission (and can be found elsewhere) can dilute your value proposition.
Opinion & Analysis
By Dietmar Schantin
Jan. 13, 2024